“A picture is worth a thousand words”….YAWN!!!!!!!!!! Such an overused saying.
However, the truth of it cannot be ignored.
At the most basic level, everyone in business should present a professional image to their potential and existing clientele: the public. Your portrait should sit beside all of your Social Media profiles looking professional and ready to act.
Your business benefits from good reviews, so why risk unsavoury or indifferent comments or opinions? Or NO opinion at all?
A profile photo candidly snapped at a social occasion for fun is not professional – no matter HOW good you look. Save it for your personal social media platforms.
Your image need not be stuffy or boring, it can present your unique personality while conveying that you are serious and passionate about your work.
A sole trader just starting up probably works from a laptop at a dining table carefully planning every expense. Regular photography rates may be just too much.
From time to time I host Head Shot Events where I set up my portable studio for a day and business people can purchase 15 or 30 minutes of studio time for £50 and £85 respectively.
From my point of view I travel and set up once so can divide up the shoot time into affordable chunks.
Make sure you and your business are represented professionally to the world. A simple studio portrait may offer 1000 great words…
Ingrid Weel 